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Category Archives: Engage More Prospects

Clients for Life: How to Become a Trusted Advisor

Trusted-Business-Adviser

What does it really mean to be a trusted advisor and why would you care? Well, when you’re a trusted advisor to your clients vs. just a “lawyer” they consult for one thing, one time… It really shifts everything about your law practice in a most wonderful, meaningful way. Because right now, you are probably taking clients on a one-off basis. What that means is that you are constantly in search of the next new client, spending money on marketing or doing tons of networking, hoping to get referrals. They come one by one and then you serve them, collect … Continue reading »

About the Contributor
Alexis Neely is a Law Business Mentor and creator of the New Law Business Model. She built her law practice from scratch into a million dollar a year generating business in just three years with the new law business model her family and her clients loved.

Lawyer Tips: 5 Ways to Stop Sucking at Sales

stop sucking at sales

Want to hear something funny? When you think about it, the oldest profession in the world is actually… sales. (Think about that for a minute if you don’t get the joke.) It never ceases to amaze me when professionals look down at selling as though it’s some kind of social disease. Let me set a few things straight about sales. The Truth About Sales 1.) Nothing happens in our economy until somebody sells something. That turns the whole thing on its head, doesn’t it? We NEED sales people in society like we need bees in our orchards and crops. 2.) … Continue reading »

About the Contributor
Craig Allan
Craig Allan is co-founder and President of New Law Business Model. He has over 11 years experience building marketing-based businesses with integrated online systems. Craig believes that family is the most important unit of society and feels lawyers have a unique responsibility to positively impact families, communities and future generations.

3 Steps to Quashing Negative Self-Talk

3 Steps to Quashing Negative Self-Talk

[Click Play to Listen to This Week’s Article]     [Transcript] Last time we were together I promised to give you some starting points to address the negative thoughts in your head… As lawyers, we are particularly subject to them because of our upbringing, our training in law school and whatever it is that has us become lawyers seems to be a control or perfectionism that also correlates with beating ourselves up and negative thoughts. For example, one lawyer recently shared with me that after having his first $11,000 day engaging three clients using our systems, he convinced himself that … Continue reading »

About the Contributor
Alexis Neely is a Law Business Mentor and creator of the New Law Business Model. She built her law practice from scratch into a million dollar a year generating business in just three years with the new law business model her family and her clients loved.

6 Essential Law Practice Secrets to Engaging More Clients

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I’ve sat through many practice-building seminars in the last five years, each one promising that if you follow their tips and tricks, you will grow you practice N-fold. By and large, these seminars describe in detail how to market to referral sources who, they promise, will send you clients with big bucks. And while there’s nothing wrong with the techniques they teach (usually), there is something foundational missing in each one. What’s missing? They do not teach how to engage the clients who do walk in your door. Alexis has always told me that she can teach anyone to get … Continue reading »

About the Contributor
Martha Hartney
Martha Hartney's is a successful Estate Planning lawyer in Colorado and co-creator of the Estate Planning Bootcamp. As a Law Business Mentor her greatest hope is to help other lawyers claim, or reclaim, the joy and the spiritual pursuit of being a lawyer.

Creating An Experience — The Power of The New Law Business Model: Part 2

customer experience

In my last post, I shared with you that the number one thing your clients will happily pay more for is “an experience”. Now, this doesn’t mean you have to have a lot of experience as a lawyer. I don’t mean that kind of experience… It really doesn’t matter how much legal experience you have in order to create an experience for your prospects and clients. What your clients want is to feel something when they come in and work with you. However, this is not an across the board truth. Some prospects are shopping around based on price, that’s true. But … Continue reading »

About the Contributor
Alexis Neely is a Law Business Mentor and creator of the New Law Business Model. She built her law practice from scratch into a million dollar a year generating business in just three years with the new law business model her family and her clients loved.

Law Firm Marketing: Engaging Your Prospects & Clients (How Not to Bore Your Audience to Death)

make-connection-with-customers

Last time I talked about how it is essential to build a relationship with your prospects and clients. (Read that here) When someone first meets you, often they are not quite ready to buy from you. Unless you are able to create and keep a connection with them, you lose a potential client. Likewise, without having a way to stay in touch with current or previous clients, you are wasting a valuable opportunity to remain top of mind, while developing a stronger connection, credibility, and the likelihood of repeat business. It comes down to this—If you want more referrals from … Continue reading »

About the Contributor
Alexis Neely is a Law Business Mentor and creator of the New Law Business Model. She built her law practice from scratch into a million dollar a year generating business in just three years with the new law business model her family and her clients loved.

4 Mistakes Stopping Your Law Firm’s Phone Ringing

4 Mistakes Stopping Your Law Firm's Phone Ringing

Last time we were together, I shared with you the 5 common mistakes lawyers make when it comes to engaging clients, and how to solve them. (Read that here) We got great feedback on the article (thank you, I love hearing from you) and one of the things I heard was — Alexis, thanks for the great tips about engaging more clients in my law practice, but what I really need to know is how to get my phone ringing. So today, I am sharing the 4 mistakes you are making and the secrets that will fix it. Mistake 1: … Continue reading »

About the Contributor
Alexis Neely is a Law Business Mentor and creator of the New Law Business Model. She built her law practice from scratch into a million dollar a year generating business in just three years with the new law business model her family and her clients loved.

Prospect Engagement: 5 Common Mistakes Lawyers Make & How to Solve Them

Prospect Engagement: 5 Common Mistakes Lawyers Make

When I was learning to engage clients, I thought it would be as simple as doing some speaking engagements in my local community, talking to my friends and letting them know I was now an estate planning attorney and clients would come rolling in the door. But, no, it wasn’t quite like that. Not at all, in fact. You know that though, right? You are likely facing the same thing. Maybe your phone is ringing, but you are not engaging the prospects who are calling. Maybe your phone isn’t ringing enough or at all. Either way, you have a solvable … Continue reading »

About the Contributor
Alexis Neely is a Law Business Mentor and creator of the New Law Business Model. She built her law practice from scratch into a million dollar a year generating business in just three years with the new law business model her family and her clients loved.

3 Woo-Woo Secrets to Building a Million Dollar Law Practice

3 Woo Woo Secrets to Build a Million Dollar Law Practice

I’m a pretty woo-woo gal. But at the same time, I have also built four million dollar a year plus revenue generating businesses using very practical strategies, which I share with you here. The first business was my law firm, then the Family Wealth Planning Institute, then the New Law Business Model and Eyes Wide Open businesses. And, truth be told, I’ve been hiding some of the woo-woo from you because I’ve always thought you wouldn’t take me seriously if I did. But, over the past several months I’ve been beginning to realize that maybe that’s my own limiting belief … Continue reading »

About the Contributor
Alexis Neely is a Law Business Mentor and creator of the New Law Business Model. She built her law practice from scratch into a million dollar a year generating business in just three years with the new law business model her family and her clients loved.

Law Practice Money: Where Should You Invest?

Law Practice Money: Where to Invest

Chances are the one thing keeping you from the success you want in your practice (and your life) is the way you are thinking about money. In all my years being an estate and business planning attorney and then teaching and coaching lawyers and business owners… What I’ve come to see is that people who aren’t stressed out about money are happy. People who are stressed out about money, aren’t happy. It doesn’t have anything to do with how much money they had or didn’t have, it had to do with their thinking about money, how they used it, what … Continue reading »

About the Contributor
Alexis Neely is a Law Business Mentor and creator of the New Law Business Model. She built her law practice from scratch into a million dollar a year generating business in just three years with the new law business model her family and her clients loved.